What the factory knows about Dane Digital
Everything generated for this client is grounded in this page. If a number is not here, the AI is instructed not to state it, and the compliance scanner flags it if it slips through anyway.
Everything about Dane Digital
Who to talk to, where things live, and what they have told you. Kept separate from what the AI is allowed to say, below.
Who to talk to
Nobody added yet. The person who approves work is the one that matters most.
Where things live
No links yet. The ones you hunt for most are worth putting here first.
Their assets
Logos, headshots, property photos. Paste a link to where each one lives.
What they have told you
Preferences, decisions, things not to do again. Dated, so you can see when it was said.
Logins and passwords deliberately do not belong here. Keep those in a password manager, which is built to protect them.
Before this client goes live
- • Dane Digital has no LinkedIn page listed on the site, but the cadence posts there. Create or confirm the page before the first LinkedIn slot.
- • No client permission list exists yet. Until one does, Show The Work content has to stay anonymized.
- • No verified performance numbers are loaded, so no case-study statistic can be published. Add them here once a client approves specific figures.
10 things the copy is allowed to state
Pulled from the client's own published material. Anything else has to be sourced by a human first.
Dane Digital is an AI growth marketing agency: one connected system for AEO, SEO, websites, content, reviews, CRM and follow-up
Verifiedsrc/config/site.ts, SITE.description
Tagline: "AI Growth Marketing"
Verifiedsrc/config/site.ts, SITE.tagline
Founded by Christian Dane Leinenbach, Founder and AI Growth Strategist
Verifiedsrc/config/site.ts, SITE.founder
Based in Indianapolis, Indiana
Verifiedsrc/config/site.ts, SITE.location
Phone 812-351-4257
Verifiedsrc/config/site.ts, SITE.phone
Email danedigitalmarketing@gmail.com
Verifiedsrc/config/site.ts, SITE.email
Website danedigital.org
Verifiedsrc/config/site.ts, SITE.url
Free AI Visibility Audit at danedigital.org/ai-visibility
Verifiedsrc/config/site.ts, SITE.cta.audit
Three plans: Foundation, Momentum, Domination
Verifiedsrc/config/pricing.ts
Instagram @dane_digital
Verifiedsrc/config/site.ts, SITE.social
General advertising
These rules go into every generation prompt and are re-checked on the output.
- • Never promise a ranking, a lead volume, a revenue figure or a timeline to results. Describe the work, not the outcome.
- • Never name a client or show their branding in content without their permission on file.
- • Do not publish a client result as a statistic unless the number is real, sourced and the client approved it being used.
- • Do not name or disparage a competitor.
- • Screenshots must have client identifiers removed unless permission is on file.
Blocked words — the scanner stops any package containing these
general
Results vary by business, market and starting point. Nothing here is a guarantee of rankings, leads or revenue.
short
Results vary. Not a guarantee of rankings, leads or revenue.
education
Educational content only. Not investment, legal or tax advice. Consult your own advisors.
Who publishes what
Dane Digital
AI growth marketing: one connected system for AEO, SEO, websites, content, reviews, CRM and follow-up, led by a real strategist in Indianapolis.
Audience
Local business owners in any vertical, mostly Indianapolis and Central Indiana: contractors, home services, cabinetry, retail, real estate teams, lenders, clinics. Typically 1 to 50 employees, owner-operated, no marketing department. They are not shopping for tactics, they are tired of paying for things that do not produce calls.
What each one is for
Get Found
Teach how being findable actually works now, across Google, Maps and AI answers. This is the core offer, so it carries the most weight.
Proof: The free AI Visibility Audit, and the fact that we run this for real local businesses.
Show The Work
Make the work visible: what we built, what changed, what it looked like before.
Proof: Real client builds, with permission and without inventing metrics.
Teach The Owner
Give a local owner one thing they can fix themselves in under an hour. Generosity is the whole strategy.
Proof: Practical, specific, no gate.
Local Indianapolis
Be visibly from here. Community, local businesses, Indianapolis specifics.
Proof: Indianapolis-based, works with Indiana businesses.
Offer
Point at the audit or the strategy call. Once, at the end, after something useful.
Proof: The free AI Visibility Audit at danedigital.org.
How Dane Digital sounds
The written description below is a starting point. Teach it from their real work and that takes over.
Teach it how they actually write
Paste their blog or podcast feed. A podcast feed is best: it is hours of them talking in their own words.
What is this source?
Is
- • Plain and direct. Says the thing, then stops.
- • Concrete. Names the actual problem a local owner has this week, not 'digital transformation'.
- • Teaches something usable even if the reader never hires us.
- • Confident without promising. We describe what we do, not what the market will do.
Is not
- • Agency jargon: synergy, leverage, holistic, omnichannel, best-in-class.
- • Hype and hustle-culture voice, emoji walls, 'read that again'.
- • Fear-selling: 'your competitors are stealing your customers right now'.
- • Any promise of rankings, leads, revenue or results.
The specification every prompt inherits
Ink
#080b11
Surface
#10161f
Blue
#188bf6
Cobalt
#155eef
Malibu
#63b3ed
Paper
#eef3fb
Typeface: Inter
- • Dark-first. Near-black #080b11 ground, #10161f surfaces, #eef3fb type. Light layouts are the exception, not the default.
- • Typeface: Inter for everything, JetBrains Mono only for code, data or anything meant to read as a readout.
- • Accent: blue #188bf6 into cobalt #155eef, used on one element per frame. Never a rainbow.
- • Headlines tight and short. Sentence case, not Title Case. Under 10 words.
- • The look is software, not agency. Think a product dashboard, not a marketing brochure.
- • Corners 12px. Thin 1px #1e2836 borders instead of shadows. Glow instead of drop shadow when depth is needed.
- • Logo bottom-left with generous margin. Never a logo wall.
What the image generators are told
Prefer
- • real Indianapolis and Central Indiana small businesses: shop fronts, job sites, workshops, service vans
- • owner-operators actually working: hands, tools, counters, trucks, benches
- • clean product-style screens and UI surfaces on dark backgrounds
- • abstract dark tech texture: subtle gradients, grid fields, depth of field bokeh
- • local Indianapolis context: neighborhoods, streetscapes, skyline at dusk
Never
- • any text, letters, words, numerals, signage, watermarks or typography rendered inside the image
- • fake or invented charts with unreadable numbers
- • stock-photo handshakes or generic suited people pointing at laptops
- • robots, humanoid AI, glowing brains, or circuit-board-head imagery
- • generic team-around-a-laptop stock photography
- • rocket ships, upward arrows, or growth-hack visual cliches
- • any competitor's logo or a real client's branding without permission
The no-text rule is not stylistic. Image models bake unreadable pseudo-text into graphics, which makes an otherwise good asset unusable.
Who can appear, and where
Christian Dane Leinenbach
Founder & AI Growth Strategist
Runs Dane Digital out of Indianapolis. The strategist behind every account.
Where they operate
The committed schedule
Dane Digital
Teach the owner, something usable today
Dane Digital
Get found: AEO and AI search education
Every week
2 blogs · 1 reel · 1 static or carousel
Blogs on Tuesday and Thursday.